Want to know Basics SEO – Simple Introduction to beginners? We’ve made this simple SEO guide for you. This is a small introduction to SEO
What is SEO?
Basics SEO – Simple Introduction To Beginners
SEO – search engine optimization which is the process of optimizing websites by using a collection of techniques and improving the visibility of a website or webpage in Search Engine’s Result Page(SERP). By doing SEO boost the website’s visibility and position in organic results in search engines by using keywords or phrases. A search engine is a web-based tool that enables users to locate information on the World Wide Web. Popular examples of search engines are Google, Yahoo, Bing. Search Engines are the best source to get traffic to our websites.
SEO mainly depends on website’s content, Website’s link and structure.
SEO can be divided into three
- Keyword Research
- On – Page SEO
- Off – Page SEO
Keyword Research is Keyword is the word that is used to find information when searching. Keyword has more role in SEO and finding more traffic getting word or sentence set as keyword.
Always use right and appropriate keyword while doing SEO then the result becomes good. Here we can use keyword tools to find out more traffic getting keywords. Google keyword planner is one of the best and free keyword tool used forever.
On – Page SEO refers to all activities happen within the webpage, that means it deals with
- Website’s Content
- HTML Tags
- Pageload Time
- URL Structure
- Image Optimization
- Structured Data
Off – Page SEO refers the activities happens outside the webpage or website. That means link building, blog posting so on. Off page activity is more effective part of SEO.
- Directory Submission
- Local Listing
- Document Sharing
- Guest Blogging
- Content Marketing
- Bookmarkig Submissions
Black Hat SEO VS White Hat SEO
We should be aware of White Hat and Black Hat SEO. WhitE hat SEO and Black hat SEO described as follows:
White Hat SEO also called Ethical SEO that means it follows all search engine policies and rules in regular way by using high-quality website content.
Black Hat SEO also called Unethical SEO that means it doesn not follow search engine policies, techniques and tactics by using dupicate content.